The state Department of Labor miked up Governor Dennis Daugaard and took some video of his South Dakota sales pitch at the Mall of America a couple weeks ago. That Sioux Falls paper privileges us with a look:
I'm sure Governor Daugaard's pitch sounded better in full rather than in the state's video bites. But really: an hour in the mall, and you couldn't get a clip of one person having an "Aha! South Dakota!" moment? The Pierre gal's mention of the commute is great, but she offered no better sound bite than that quick "yup" as the Governor handed her the contact card?
I am glad to hear the governor clarify the numbers that the South Dakota press got wrong. Contrary to KELO's report that our Dakota Roots recruiting program has gotten 3,000 Minnesotans to relocate to South Dakota, Governor Daugaard confirms the figures accurately reported by the Minnesota press: out of 3,000+ Minnesotans who have registered with Dakota Roots since 2006, 534 have relocated to South Dakota. We need to break that number down further to gauge the real impact of our state marketing program: how many of those relocators came because of what Dakota Roots told them, and how many had already decided to move to South Dakota and simply used Dakota Roots to inform their planned move?